Thats a wrap 2022!
Firstly I would like to say a big thank you to all the amazing clients we were lucky enough to work with throughout this year. We look forward to creating strong working relationships through in to the new year and beyond.
Let’s face it, it’s been a difficult year, we are still in the covid aftermath and now watching the economy collapse around us with an energy crisis to top it off. Business across UK are under increasing pressure to be able to turn a profit in the midst of a recession, were certainly feeling the pinch ourselves. Entering into the new year with yet more uncertainty to what the new year could bring.
Having the ability to adapt to these changes is what will keep businesses profitable, relevant and most importantly still trading. Budget cuts are inevitable and marketing will not be exempt from this. Whilst it’s still incredibly important to remain visible during a recession, ceasing all forms of marketing completely could be the end of a brand, we understand that budgets will be smaller and content more carefully considered.
First job back for us in the new year will be looking at our products finding new and creative ways to make that budget stretch further, maximising both creative output but also the volume of assets.
We hope you all had a wonderful festive period and look forward to welcoming existing and new clients in the new year.
All the best
R x